Pricing & metrics

Sell-through rate

The percentage of received stock you sold in a period -- units sold / units received (or available).

Sell-through rate = units sold / units received, over a window, as a percentage. It tells you how fast a buy is moving relative to what you brought in -- vital for evaluating new products, seasonal buys, and promotions before you reorder.

Skuwell tracks sell-through per SKU and channel, including FBA, so you can spot winners to reorder and losers to mark down early. Our sell-through rate calculator does the quick math on any buy.

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